No reino encantado da Alphabeto, vestimos crianças com roupas que celebram a magia da infância. Com mais de 40 anos de história, somos uma marca 100% brasileira, nascida em São João Nepomuceno, Minas Gerais.

Nosso compromisso é criar peças leves e coloridas, produzidas internamente com tecnologia avançada e atenção aos detalhes. Estamos presentes em mais de 18 estados, com 80 lojas físicas e com e-commerce que leva a nossa alegria a todo o Brasil.

Conheça nosso mundo encantado e venha fazer parte da família Alphabeto!

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The Rua Euvaldo Lodi office focuses on business management, logistics, design, and data analysis to support company operations.

Rua Euvaldo Lodi

André Furtado

This department focuses on creating and coordinating visual elements and campaigns to effectively promote products and services.

Marketing Design

This department focuses on driving revenue through sales and managing marketplace engagements.

Sales and Marketing

This department focuses on managing online sales platforms, procurement processes, and overall sales strategies.

E-commerce and Sales

This department manages and supports the franchise network to ensure consistent brand delivery and operational excellence.

Franchise Operations

This department oversees strategic planning and regional management to optimize organizational effectiveness.

Planning and Strategy

This department focuses on creating appealing product displays and layouts to enhance customer experience and drive sales.

Alphabeto

Org chart

Teams

Marketing Design

Sales and Marketing

E-commerce and Sales

Franchise Operations

Planning and Strategy

Visual Merchandising

Offices

Alphabeto

Org chart

Teams

Marketing Design

Sales and Marketing

E-commerce and Sales

Franchise Operations

Planning and Strategy

Visual Merchandising

Offices

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