Alejandro Hernández

Alejandro Hernández began their work experience as an intern in the Customer Service Department at TSMC in 2010. During this time, they worked on financial analysis and reports for European customers and contributed to a workload reduction project.

In 2012, Alejandro served as an International Trade Advisor for the Madrid Region in Portugal through the Cámara de Comercio de Madrid.

From 2013 to 2014, Alejandro worked as an International Business Manager at Fedecam, focusing on business development.

In 2013, Alejandro also began working as a Customs Procedure Professor at CEIM, the Madrid Confederation of Employers and Industries, a role they held until 2015.

In 2015, Alejandro became a Professor of International Business at IPAC Bachelor Factory and taught lessons on globalization and international economics until 2017.

In 2018, Alejandro took on the role of Head of Brand Partnerships at Altafonte Network, where they focused on product placements, sponsorships, and brand image and awareness for Altafonte artists.

Also in 2018, Alejandro founded Passion & Taste for Business and served as the Founder and Director until 2019. In this role, they were responsible for 360-degree marketing campaigns in the US market and project management for the Rioja Railway Wine Experience in NYC, as well as organizing trade missions.

From 2018 to 2020, Alejandro worked at Epidemic Sound as a Licensing Manager for the Iberian region, specifically in creative industries. Alejandro later transitioned to a Sales Associate role, responsible for sales in Portugal and Spain markets, with a focus on music licensing for AV production companies and broadcasters.

Currently, Alejandro is the Head of International for ALTAFONTE, a position they have held since March 2021. In this role, they are responsible for managing the International Region, including territories like France, UK, Germany, Nordics, APAC, and MENA regions. Alejandro assists artists and label partners in expanding their reach internationally and seeks out new global talent to join the Altafonte roster. This role is set to continue until March 2023.

Alejandro Hernández began their education journey in 2006 at Universidad Autónoma de Madrid, where they pursued a Bachelor's Degree in Business Management. Alejandro successfully completed their degree in 2011. Later that same year, Alejandro attended Universidad Rey Juan Carlos for a short period, specializing in International Business, and obtained an Expert certification in companies' international development.

In 2017, Alejandro obtained a certification in Music Business Foundations from Coursera. Alejandro further enhanced their skill set by acquiring a Growth Hacking with Digital Marketing certification from Eazl.co in 2018.

In 2020, Alejandro pursued a Master of Arts degree in Global Entertainment and Music Business at Berklee College of Music. Alejandro successfully completed the program in 2021. Continuing their dedication to the music industry, Alejandro obtained a YouTube Music Rights Management Certification from YouTube, demonstrating their expertise in managing music rights. In 2023, Alejandro further expanded their qualifications with a YouTube Music Certification from the same platform.

Based on the provided information, Alejandro Hernández has a strong educational background in business management, international business, and music business. Alejandro has sought additional certifications in digital marketing, music business, and music rights management to enhance their expertise and remain up-to-date with industry trends.