Paul Adams

Paul Adams currently serves as the Head of Growth at Alter, focusing on a revolutionary at-home fitness system that integrates genetics and biometrics, since September 2023. Concurrently, Paul holds the position of President at Athleap.org, which aims to remove financial barriers preventing children from participating in sports. Prior experience includes co-founding byte® and leading growth until its acquisition by Dentsply Sirona for $1.03 billion, and co-founding SkyRocket Media LLC, which was successfully sold in 2016. Further, Paul has held leadership roles at Virgin Offers Media, MarketPartner, InsWeb Corporation, and Rubicon Express, contributing to diverse marketing and branding initiatives throughout a distinguished career. Paul holds a diploma from American Fork High School, graduating in 2000.