Katherine Li

Altria

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Katherine Li

Digital Specialist

Katherine Li is a results-driven Sales Manager at Altria since July 2021, responsible for managing a $2M+ key account across 15 retail locations and overseeing a territory of over 180 retail locations generating over $10M+ in revenue. With a proven track record of growing a newly launched brand by over 150% year-over-year and exceeding volume goals by 109%, Katherine is skilled in contract negotiations and fostering a supportive environment for interns and new hires. Prior to this role, Katherine served as a Field Sales Intern at Altria, where significant contributions included decreasing out-of-stock rates by 12% and managing a multi-million dollar territory. Earlier experience as a server at Sushi Junai involved balancing multiple tables while enhancing customer satisfaction through menu knowledge and innovative offerings. Katherine holds a Bachelor of Business Administration in Finance from Texas McCombs School of Business and participated in an International Exchange Program at Seoul National University.

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