Lexi Roberts

Lexi Roberts is an accomplished professional with extensive experience in digital programs management and sales strategy at Altria since May 2017, demonstrating a strong ability to influence customer experiences and drive business growth. As a Manager of Digital Programs, Lexi develops solutions for top national customers and collaborates with teams to ensure product availability in over 1,100 retail stores. Previous roles include Lead Analyst, Lead Specialist, and Leadership Development Associate, where Lexi applied critical thinking and analytical skills to support strategic initiatives, enhance stakeholder decision-making, and foster a culture of engagement. Lexi holds a Bachelor of Science in Business Administration with a focus on Marketing from the University of Missouri-Columbia and has contributed to diverse recruitment efforts and employee resource groups within the company. Prior to Altria, Lexi gained experience in digital marketing and sales operations through internships and roles at The Millennial Group and Jack Henry & Associates.