Adam Craw

Adam Craw serves as the Global Head of Prime Marketing at Amazon since August 2019, where responsibilities include leading the global "It's on Prime" brand campaign and managing relationships with global agency partners. Prior roles at Amazon include Senior Campaign Manager for Prime, where innovative coordination models for Prime Day significantly enhanced creative asset options and collaboration with country marketing leads. Earlier experience includes leadership positions at Carmichael Lynch, Fallon, Wieden + Kennedy, M+C Saatchi UK, and Publicis, overseeing major campaigns and driving strategic growth for brands like Subaru and Target. Adam earned a BS in Marketing from Utah State University.