Alex Barth

Alex Barth is the Head of Marketing for Amazon Kids+, bringing a diverse marketing background with significant expertise in brand strategy and go-to-market execution. Previously, Alex held various roles at Amazon, including Head of Global Prime Brand Strategy and Senior Marketing Manager for Kindle Product Marketing. Alex's experience also includes leadership positions at DDB Seattle and Razorfish, where they managed brand launches and communications planning for major clients. Alex earned a Bachelor’s degree in Business Administration from the University of Washington and an MBA in Marketing, Management & Strategy, and Analytical Consulting from Northwestern University's Kellogg School of Management.