Alli Choudhary

Alli Choudhary has extensive experience in creative direction and digital strategy, currently serving as the Head of GenAI, CGI & Strategy at Amazon, where responsibilities include leading the creative direction and digital transformation for the North America Retail Team. Previously, Alli held several roles at Amazon, including Creative Director for Home & Consumables, overseeing art direction and strategic content creation, and Head of Content Operations for Amazon.com/home. Prior experience includes digital account management roles at PepsiCo, where Alli managed major brands, and brand management responsibilities at Katari Skincare. Alli has also contributed to public relations and fundraising efforts at Indiana University Dance Marathon. Alli holds a Bachelor of Arts in Journalism with a specialization in Public Relations and Advertising from Indiana University Bloomington.