Ana Herrero is the Country Lead for Stores Communications at Amazon in Spain and Portugal. With a career spanning over 13 years at Edelman, Ana held several key positions, ultimately serving as the Head of Consumer Communications Division, where they managed a team of 10 and coordinated strategic communication plans across various industries. Ana's expertise includes launching products and campaigns, negotiating budgets, and achieving notable awards for clients. They hold a Master's degree in Marketing and Sales Management from ESIC and a Bachelor's degree in Advertising and Public Relations from Universidad Complutense de Madrid.
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