Annica Millard is an experienced professional with a diverse background in digital transformation, advocacy, and corporate advisory roles. Currently, Annica serves as an Advocate at the Financial Conduct Authority and Uhmbrella, focusing on methodology and blockchain solutions for musicians. Additional roles include Brand Representative at Amazon and Corporate Advisor positions with rewired.earth and OmniluxVR, emphasizing climate change initiatives and innovative technology. Previous experience includes a Chief Operations Officer role at Sugar Rush International, Consultant at Action Cerebral Palsy Org UK, and various leadership positions at Banco Santander, where Annica led digital transformation efforts across multiple channels and services. Annica has participated in professional development programs, including an Executive Transformation Programme at Santander and courses at Realm Academy.