Darryl Mascarenhas is an accomplished creative leader with extensive experience in brand design and creative direction across various industries. Currently serving as the Head of Brand Creative for Devices & Services at Amazon since July 2021, Darryl oversees global creative functions, including brand design, UX experience, and content creation for notable products such as Alexa, Echo, and FireTV. Prior to Amazon, Darryl held the position of Chief Creative Officer at LVLY, managing creative and strategic operations for multiple sub-brands, and successfully repositioned the company for new market opportunities. Other notable roles include Executive Creative Director at Quietman and loyalkaspar, as well as Design Director at MPC. Darryl holds a Bachelor’s degree in Digital Media from UNSW and a Certificate IV in Small Business Management from TAFE NSW.
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