Don Macanlalay

Don Macanlalay is a seasoned professional in social creative strategy with over 12 years of experience in leading social teams and producing engaging content. They helped launch social media channels for major streaming services such as Amazon Prime Video and Tubi Streaming, directing numerous projects for films and television series including A24’s *The Witch* and *Manchester by the Sea*. Currently, Don serves as the Senior Director of Social Media at The Film Zone, where they support the transition from a popular Instagram account to a full-service social agency. Previously, Don held key roles at companies like Microsoft, Fox Entertainment, and Amazon, where they significantly contributed to social media and digital marketing initiatives.