Fernanda Grumach is an experienced professional in journalism and digital project management, with a comprehensive background in content creation, product development, and team coordination. Grumach's career includes roles as a journalist at various media outlets and significant positions at major companies such as Amazon and Ogilvy & Mather, where responsibilities included managing digital projects and campaigns for prominent brands. With educational credentials in journalism and business intelligence, Grumach has developed expertise in cross-media projects, user behavior analysis, and strategic content management, currently serving as the Head of BR Shopping Experience at Amazon.
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