Karen Whelan is a Senior Category Merchant Manager at Amazon Automotive, where they focus on developing e-commerce strategies and managing relationships with third-party sellers. Previously, Karen co-founded multiple ventures, including Bellafit and LeVinRouge, and worked in roles such as International Sales Manager at IN2LOG and English Language Teacher at Guangya School. They hold an MSc in Financial Services and a Bachelor in Business Studies from the University of Limerick, in addition to studies in Chinese. Karen has extensive experience in project management, customer engagement, and business development across various sectors.
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