Maggie Zhang

Maggie Zhang is an experienced leader in the fields of data, measurement, and advertising, with a solid background in developing and executing strategies for video measurement across various platforms. At Amazon, Zhang held multiple key positions, culminating as Head of Global Video Measurement GTM, where initiatives included executing global strategies and collaborating with third-party measurement companies. Subsequent roles included SVP at NBCUniversal, focusing on commercialization and product strategy in data and measurement products, and notable leadership positions at Dentsu Aegis Network that involved establishing cross-platform measurement frameworks. Zhang's educational background includes a Ph.D. in Mass Communications from Syracuse University and an M.A. in International Relations from the University of Delaware.