Malvika Jethwani is an experienced marketing professional currently serving as the India Country Lead for Amazon Echo and Smart Home and as a Principal Marketing Manager at Amazon since July 2018. Malvika's responsibilities include heading the marketing for events that engage customers through significant promotional activities and developing marketing strategies to enhance online sales and customer engagement. Prior experience includes roles at Microsoft from May 2015 to May 2018 as a Sr. Product Marketing Manager, where Malvika managed top-line marketing goals for the Windows brand and successfully launched Windows 10 in India. Additionally, Malvika has held various marketing positions at Bennett, Coleman and Co. Ltd. (Times Group) and worked as a PR consultant at Coffee Communication Solutions. Educational qualifications include an MBA in Marketing and Strategy from the Indian School of Business and a Bachelor's degree in Mass Media from Kishinchand Chellaram College.
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