Marilena F.

Marilena F. is a retail tech executive specializing in building scalable marketplace and fulfillment ecosystems, with a strong focus on go-to-market strategy, partnerships, and digital commerce growth. Marilena held positions at TikTok, where they drove social commerce adoption in the UK beauty sector, and at Florea Consulting, providing e-commerce strategy and operations consulting. With experience in leading innovative initiatives at Amazon, Marilena currently manages P&L and category strategy for the Toys business across European markets. They hold multiple degrees, including a Master in Strategic Marketing and an MBA, showcasing a solid foundation in management and marketing.