Michael Yang is currently the Head of China Programmatic Consultant at Amazon, where they lead a team focused on optimizing advertising results for trading desk customers. With over ten years of experience in digital marketing, Michael has a proven track record of developing data-informed strategies that drive global business growth. Previously, they held positions at TikTok and Google, where they specialized in supporting e-commerce marketplaces and managing performance advertising campaigns. Michael's educational background includes a Bachelor of Engineering in Mechanical Engineering from the National University of Singapore.
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