Mimi Chan is a seasoned marketing strategist and diversity advocate, currently serving as the Head of Seasonal Events at Amazon Books while managing integrated marketing campaigns at Goodreads. With a history of executing over 30 successful marketing initiatives, Mimi has significantly influenced brand awareness and market share across various segments, particularly during their tenure at AT&T, where they led pioneering social media strategies and designed impactful campaigns targeting diverse audiences. Mimi holds a commitment to mentorship and community engagement, and continually seeks creative solutions to complex marketing challenges. Their educational journey includes studies at Stanford University.
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