Peiling Z.

Peiling Z. has extensive experience in advanced analytics consulting and vendor management across various industries. At The Nielsen Company, Peiling served as a Senior Executive, where significant achievements included advising Nissan in conducting advertising effectiveness studies and optimizing media mix strategies. As a Manager at Nielsen, Peiling led consulting efforts for clients like British American Tobacco and Nestle, earning accolades for client service excellence. Following tenures in sales and category management at Unilever and Amazon, Peiling excelled in driving profitability and strategic initiatives. Earlier experience includes a Global Management Trainee role at UNIQLO JAPAN, managing one of the top-performing stores. Peiling holds a Bachelor of Business Administration from the National University of Singapore and has completed an exchange program at Korea University.