Shane Hoyle has extensive experience in performance marketing and digital marketing, currently serving as Senior Manager Europe, Performance Marketing at Amazon since June 2025. Previously, Shane held the position of Head of Performance Marketing at Hyperoptic Ltd. from September 2021 to July 2024 and was also involved with MISSOMA as Head of Performance Marketing & CRM from August 2024 to December 2024. Additional roles include Digital Marketing Manager at Sky, Marketing Manager at both the Natural History Museum and the Guardian News & Media, and Marketing Executive positions at ClientKnowledge and Newsquest Specialist Media Ltd. Shane's career demonstrates a strong focus on performance-driven marketing strategies across various notable organizations.
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