Shriram Srinath is a seasoned Research & Insights Professional with over 12 years of experience in driving customer-centered innovation across healthcare, fintech, e-commerce, and global tech ecosystems. Currently serving as a Senior User Researcher at Amazon, Shriram specializes in mixed-methods research that translates customer insights into impactful business outcomes. Previously, Shriram held key positions at PhonePe, Practo, Nielsen, and AB InBev, focusing on aligning research with business metrics and enhancing customer experiences. Shriram's passion for connecting human insights to product innovation is complemented by ongoing education in Journalism and Mass Communication at ASCO.
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