Sid Sohonie is an accomplished leader with extensive experience in digital transformation and global business strategy. Currently serving as GM/Director at Amazon since 2016, Sid oversees a team of over 150 professionals, focusing on enabling U.S. merchants to expand internationally while implementing automation, machine learning, and generative AI solutions for a multi-billion dollar business. Prior to Amazon, Sid was a Director at PwC from 2007 to 2016, where responsibilities included leading business development and the delivery of projects that enhanced digital capabilities and adapted business models amidst technological disruption. Sid holds an AB in Liberal Arts and Sciences from Duke University and an MBA in Global Strategy and Management from the Thunderbird School of Global Management.
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