Soha Hohnecker

Soha Hohnecker is a seasoned sales and marketing executive currently serving as the Global Head of Growth at Amazon. They previously held roles such as the Head of Marketing and SMB Sales for the EU and the Head of EMEA Startup & Digital Native Business Marketing at AWS. With an MBA in Strategy and Marketing from HEC Paris and experience managing diverse teams, Soha is passionate about enhancing customer experience and making data-driven decisions. They are multilingual, embody an empathetic leadership style, and have successfully executed marketing campaigns across Europe.