Srinivas Apparaju

Srinivas Apparaju is currently a Business Analyst II at Amazon, leveraging over five years of analytics experience across roles at Arizona State University, Dell Technologies, and TheMathCompany. With a Master’s degree in Business Analytics from Arizona State University, they have specialized in marketing/customer analytics and process optimization, achieving significant business impact through data-driven decision-making. Previously, Srinivas held positions as an Analyst at IIT Madras and Senior Business Intelligence Analyst at TheMathCompany, where they developed predictive models and enhanced marketing strategies. Their technical proficiency includes SQL, Python, and AWS, contributing to successes such as increasing customer retention by 20% and realizing $10M in incremental revenue.