Summer Yin is an analytics and insights manager with 14 years of experience in consumer and media research. Previously, Summer held roles at Yahoo as a Senior Research Analyst and Manager, where they supported media sales and designed custom research studies to drive advertising effectiveness. At Amazon, Summer currently leads revenue-driving insights initiatives and automation projects as an Associate Principal in Ads and Amazon Marketing Cloud (AMC) Insights, having also served as a Senior Program Manager focusing on scaling AMC insights and collaboration strategies. Summer holds a Master’s degree in Integrated Marketing Communications from Northwestern University and a Graduate Certificate in Data Mining and Applications from Stanford University, along with ongoing studies in Data Science in Python through Coursera.
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