Vivian Xia is an accomplished marketing professional with extensive experience in the financial and media sectors. Currently serving as a Senior Marketing Manager for Consumables Marketing Insights and Innovation at Amazon since October 2025, Vivian previously held the position of Vice President of Channel Marketing at JPMorgan Chase & Co. from April 2021 to October 2025. Prior experience includes roles at IPG Mediabrands as Director of Account Management, GroupM as Senior Manager of Account Management, and Publicis Media as Supervisor of Account Management and Investment. Vivian began a career at Brand Networks as a Senior Analyst in Media Execution. Academic qualifications include a Master of Science in Marketing Intelligence from Fordham University, a Bachelor's degree in English and Finance from Liverpool University, and a Graduate Certificate in Technology and Innovation Intensives from Stanford University.
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