Alexandre Nowaczyk is a results-driven marketing leader specializing in web experience optimization, demand generation, and conversion rate growth. With a proven track record that includes managing large-scale paid search campaigns and leading performance marketing teams, they demonstrate expertise in data-driven strategies to enhance lead generation and website performance. Currently serving as a Senior Conversion Rate Optimization & Experimentation Strategist at Amenitiz, Alexandre has previously held roles at companies like Criteo and PayFit France, driving significant improvements in marketing effectiveness and user engagement. They hold a degree in Marketing from KEDGE Business School.
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