Simran Sidhu is an experienced professional currently serving as a Senior Manager in Loyalty & Benefits at American Express since May 2022, following a role as Senior Manager for Consumer Charge Cards. Key achievements include enhancing customer loyalty post-COVID and collaborating with multiple stakeholders to achieve various organizational targets. Prior to American Express, Simran held the position of Senior Manager-Customer Engagement and Referral Sales at Mahindra Holidays & Resorts, driving acquisition through consumer referral programs. Earlier roles at American Express included launching the SME vertical for PAYBACK and managing high-profile partnerships. Simran began the career at Citibank India as a GCG Intern and holds an MBA in Marketing & Finance from the Faculty of Management Studies, University of Delhi.
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