Daniela B.

Daniela B. is an experienced marketing professional with over a decade of expertise in branding and strategic marketing management. Currently serving as Gerente de Marketing - Branding at Americanas S.A. since March 2021, Daniela oversees a multidisciplinary team and is responsible for developing and implementing brand strategies aligned with business objectives. Previous roles include Gerente Corporativa de Marketing at Ancar Ivanhoe Shopping Centers, where Daniela led marketing strategies across 24 shopping centers in Brazil, and various marketing management positions in the retail sector. Daniela holds multiple degrees in areas such as project management and branding, culminating in a Bacharel em Comunicação Social from FACHA.