Denitsa Boneva is a seasoned professional with extensive experience in data analytics and consulting. Currently serving as the Data & Consulting Lead at Amplify Analytix since May 2021, Denitsa advises clients on improving business performance through data-driven insights and leads multi-disciplinary consulting projects. Previous roles include Head of Industry Practice at GemSeek, where Denitsa managed a consulting team focused on expanding services for consumer-facing organizations, and COO at Online Fashion Distribution. Denitsa held significant positions at Zalando SE, including Senior Strategic Business Development Manager, where responsibilities encompassed business development and operations, and Business Development Manager. Denitsa’s early career featured key consulting roles at Tefen Management Consulting and research at Experteer. Educational credentials include a Master of Science in International Management from Esade and a Bachelor of Science in Business Administration from Ludwig-Maximilians-Universität München, complemented by advanced leadership training at INSEAD.
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