Ari Hoffman

Ari Hoffman is a customer-centric growth strategist currently serving as the Global Director of Customer Advocacy & Community at Amplitude, where they lead initiatives that significantly impact annual recurring revenue. With over a decade of experience in B2B SaaS, Ari has successfully transformed customer advocacy into a strategic advantage, contributing to go-to-market acceleration and engagement. Their previous roles include VP of Customer Marketing & Advocacy at Influitive and various leadership positions in customer experience and marketing, where they honed a philosophy that prioritizes empathy and connection in business. Ari's educational background includes a Master of Architecture from the New School of Architecture and Design and a Bachelor of Arts in Philosophy from the University of California, Santa Barbara.