Kelli C. is an accomplished entrepreneur and product manager with extensive experience spanning over two decades. As the Founder of MIbeers since April 2010, Kelli has been instrumental in promoting the craft beer industry in Michigan through innovative apparel and merchandise, co-producing a promotional video featured in the Grand Rapids Museum exhibit. In addition, Kelli has been serving in a Product & Project Management role at Amway since April 2013, where responsibilities include leading B2B and B2C teams, defining product strategies, and enhancing customer experiences. Prior experience includes a decade as Category Director for the Chemicals Division at BISSELL Homecare, Inc., managing a $150 million category and overseeing brand development and portfolio strategies. Kelli holds a Bachelor of Applied Science in Pre-Law Studies from Michigan State University, complemented by foundational education from Grand Rapids Catholic Central High School.
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