Claudio Righetti is the CEO of Analyx, where they lead the innovative application of data science in marketing operations, contributing to over 30% annual revenue growth. With 20 years of expertise in business transformation, portfolio strategy, and data analytics, Claudio has been instrumental in guiding companies through transitions, such as turnarounds and post-merger integrations. Previously, they served as a senior leader at Imperial Brands for a decade, where they collaborated with the executive team to implement significant strategic shifts. Claudio also held various roles at McKinsey & Company and has experience as the CEO of Fontem Ventures and non-executive chairman at twentyfifty ltd. They actively pursue growth and sustainability for smaller businesses through advanced data management and analytics.
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