Karla Schmitt

Karla Schmitt is a seasoned marketing professional with a focus on connecting brands with audiences through engaging digital experiences. Currently, Karla serves as a Partner at Andersen Lab while previously holding the role of Digital Marketing Manager at H&M, where digital campaigns were planned and executed across European markets. With extensive experience in talent acquisition at companies like Target and Nestlé, Karla has also contributed to marketing initiatives at SEPHORA and Wawa, Inc. Passionate about emerging content formats and the intersection of creativity and technology, Karla actively stays informed on cultural trends affecting brand communication.