Annalect
Dylan Mouratsing is an experienced professional in data strategy and audience planning, currently serving as the UK Managing Director at Annalect since October 2024. Prior to this role, Dylan held various senior positions at T&P𝑚 from May 2017 to October 2024, including Global Chief Data Officer and Partner, where responsibilities encompassed leading data science initiatives, measurement, reporting, and AI integration. Dylan's prior experience includes overseeing data strategy at mSix, managing audience planning across multiple regions, and successfully fostering a network of audience planners for Toyota/Lexus Europe. Earlier career roles include positions at Manning Gottlieb OMD, Kinetic Worldwide, Clear Channel UK, NHS, and Kantar TNS. Dylan holds a BA(Hons) in Marketing from the University of the West of England and an Excellence Diploma from the Institute of Practitioners in Advertising.
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Annalect
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For today’s marketers, data is one of their largest investments, yet actionable insights are hard to come by. As Omnicom’s data and technology experts, and the developers of Omni, Annalect’s products democratize data insights. Now everyone can utilize data to create effective, efficient, and differentiated marketing campaigns.