Robert Ede

Audience And Ad Tech Solutions Manager at Annalect

Robert Ede has a diverse work experience spanning various roles and industries. Robert is currently working at Annalect as an Audience and Ad Tech Solutions Manager, where they support and manages the strategic Data & MarTech maturity roadmap for clients. Robert provides support on the selection and implementation of technology around customer data platforms and data cleanrooms project planning. Robert also pitches and scopes projects to increase data-driven marketing capabilities.

Prior to their current role, Robert worked at Betway Group as an Ad Tech Solutions Lead, where they managed the technical ad operations across multiple channels such as display, programmatic, and mobile. Robert was responsible for implementing and troubleshooting analytics tools, as well as managing digital marketing tagging across all Betway sites.

Before joining Betway Group, Robert worked at Sizmek in two different roles. From 2014 to 2017, they served as the Head of Creative Solutions, managing a team of Creative Solutions Engineers and Digital Producers. Robert set team objectives and individual goals, assessed team performance, and worked on individual development. From 2011 to 2014, they worked as a Senior Creative Solutions Engineer, providing technical support for advertisers, media agencies, and creative agencies. Robert worked on campaigns for renowned brands and collaborated with clients on developing and using Sizmek HTML5 and Video products.

Robert also has experience as a Frontend Web Developer at Little Bridge Ltd, Hotel Connect, and BAM Strategy, where they worked on web development projects. Robert started their career at Tempero as an Online Moderator before joining BBC as a Television Researcher and later as a Senior Media Assistant.

Overall, Robert Ede's work experience showcases their expertise in ad tech solutions, creative solutions, web development, and media research.

Robert Ede obtained a BA degree in History from the University of Wales, Swansea, from 2000 to 2003. In 2007 and 2008, they attended Herzing in Montreal, Canada, where they pursued an A.E.C. degree in Creative Design for the Web, with a specialization in Web Development. In September 2017, they earned a certification in Programmatic Advertising Foundations from Lynda.com.

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