Anthony Gowland

Anthony Gowland has a diverse work experience in the gaming industry. Anthony is currently the Managing Director & Game Developer at Ant Workshop Ltd, where they develop original IP with a unique sense of humor. Anthony has worked on their latest title, Dead End Job, which was released on various platforms.

Prior to this, they worked as a Consulting F2P Game Designer at the same company, providing audits and improvements for games already on the marketplace or in development.

Anthony has also worked as a Lead Designer at Outplay Entertainment Ltd, where they were involved in the design of their projects.

At Activision, Anthony served as an Associate Creative Officer, Mobile, contributing to the implementation of analytics, A/B testing, and planning special offer events across multiple titles. Anthony also worked on developing monetization strategies and new mechanics, resulting in patentable innovations. Anthony provided UX design leadership to game teams at all stages of development.

Prior to that, they were a Senior Designer at The Blast Furnace, where they worked across multiple projects and played a crucial role in the success of Wipeout.

Anthony also started their own studio, Mainly About Games, where they developed smaller web-based and mobile games. One of their games, Run From the Sun, was licensed to various companies.

Anthony'searlier experience includes roles as a Senior Mission Scripter, Designer, and Senior Designer at Rockstar North, where they worked on titles such as GTA Online and Liberty City Stories. Anthony also served as a Lead Designer at Rockstar San Diego, contributing to the development of Red Dead Redemption.

Anthony started their career as a Designer at Particle Systems, where they were responsible for scripting and designing levels for the PS2 game Exo. Anthony later joined Argonaut Games Plc and then Argonaut Sheffield, where they continued to contribute to game design and level scripting for Lego Bionicle.

Overall, Anthony Gowland has a strong background in game development, with experience in design, scripting, and team management across various platforms and genres.

Anthony Gowland attended the University of York from 1997 to 2000, where they pursued a Bachelor of Science degree in Computer Science.