Simon Heaton currently serves as the Director of Growth and Product Marketing at Buffer, where responsibilities include leading the Growth Marketing and Product Marketing teams to develop and execute comprehensive strategies for user acquisition and product adoption. Previously, Simon held various roles at Buffer, including Director of Growth, and had a significant tenure at Shopify as Senior Growth Lead, focusing on customer acquisition and growth initiatives. Additionally, Simon mentors startup founders at Antler, supports academic institutions as a professor and instructor, and has experience in digital marketing strategy through roles at Banfield and other educational engagements. Simon holds a Bachelor of Commerce degree in Marketing Management and multiple certifications from Algonquin College.
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