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Peline Tan

Associate Director, Digital Strategy, Insights & Analytics

Peline Tan is an experienced marketing and digital strategy professional with a diverse background in international education and higher education institutions. Currently serving as Associate Director for both Digital Strategy, Insights & Analytics and Segment Marketing & Planning at The Australian National University, Peline also holds roles as the Convener and Deputy Convener of the IEAA Marketing & Recruitment Network. Peline has previously worked at Victoria University as International Marketing Automation Manager, overseeing customer journey mapping and campaign performance improvements. Additional experience includes a role as Director of Marketing & Admissions at Navitas for the University of Canberra College, as well as marketing management positions at La Trobe College, Curtin College, and New West Foods WA. Peline holds a Bachelor of Commerce with Honours in Marketing from Curtin University, complemented by comprehensive qualifications in marketing and international business.

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