Ash Anand

Acting Chapter Lead - Content Strategy

Ash Anand is a digital content and AI leader with over 20 years of experience in UX-led content strategy and digital transformation across various sectors, including banking and healthcare. Currently, Ash co-leads a team of approximately 15 content strategists at ANZ, driving AI enablement and overseeing channels that account for about 70% of the bank's sales. Previously, Ash held roles such as Media Manager at Cancer Council Victoria and PR Manager at Tommy's, where significant achievements included growing social media presence and securing major media coverage. Ash holds a Bachelor of Arts in Human Sciences from the University of Durham.

Location

Melbourne, Australia

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