Boyd Champness

Boyd Champness is the Content and UX Writing Lead at ANZ, where they shape language and customer experiences across key digital platforms. They have extensive experience as a creative thinker, content strategist, and marketing writer, having led significant projects for various high-profile clients throughout their career. Previously, Champness held roles at renowned agencies such as BBDO, Ogilvy & Mather, and Droga5, where they contributed to major campaigns and developed content strategies. As a trusted leader and mentor, they cultivate collaboration and best practices across creative marketing and digital channels. Champness combines a data-driven approach with a commitment to delivering engaging and effective content.