LD

Lauren D.

Experimentation Chapter Lead

Lauren D. is a strategic customer engagement and lifecycle marketing leader with over 12 years of experience focused on personalizing customer journeys across various industries, including travel, telecommunications, and health insurance. They have held roles ranging from Marketing Executive at Nulab Professional Imaging to Senior Customer Journey Specialist at Telstra, where they developed data-driven lifecycle marketing strategies. Lauren's expertise lies in journey mapping, automation, and creating innovative marketing initiatives that enhance customer loyalty and drive business growth. Currently, they serve as Experimentation Chapter Lead at ANZ, where they continue to champion marketing optimization and innovation. Lauren holds a Master's in Management (Marketing) from the University of Melbourne.

Location

Melbourne, Australia

Links


Org chart

This person is not in the org chart


Teams

This person is not in any teams


Offices

This person is not in any offices