Horacio Lerena currently serves as the Digital Product Strategy Lead for Latin America at Aon, a position held from January 2024 to August 2024, after previously leading Digital Client Solutions and overseeing Voluntary Benefits & Employee Experience within Health Solutions at the same company. Prior to Aon, Horacio gained extensive experience in advertising and brand management at Telefónica Argentina, where roles included Advertising & Brand Image Manager and Brand Loyalty Manager. Horacio also held the position of Chief Customer Officer at Grupo OSDE and worked as a consultant in Strategy, Customer Experience, Innovation, and Operations from 2015 to 2022. Educational credentials include a Bachelor of Public Relations from Universidad Argentina de la Empresa, a Post Graduate Degree in Business Administration from Pontificia Universidad Católica Argentina, and completion of the Management Development Program at IAE Business School.
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