Douglas McCready specializes in experiential strategy for commercial and consumer technology, with over seventeen years of experience in the gaming, collectibles, and consumer electronics industry. Currently serving as a Senior Technical Program Manager at Apex Systems for Microsoft, they focus on global retail design and in-store marketing for Xbox products and services. Douglas has also held roles as a Visual Merchandising Manager at GameStop and a Creative Director with Apex Systems. In addition to their consulting work, they co-founded Vault Voyage Limited and are an Advisory Board Member at Intellect Horizon. Their expertise includes experiential marketing, product launches, and omnichannel strategy, among others.
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