Darrell McSmith serves as the CEO and President of All Points Media since January 1995, leading a national outdoor media company specializing in lifestyle and mobile digital media. In addition, Darrell holds the position of President at APM Printworks and Cinch Traps, both roles established in February 2009 and July 2008 respectively. Darrell is also the Chairman and Founder of the Opal Foundation, a nonprofit organization established in February 2014. Previous positions include roles in national and local sales at Obie Media from 1992 to 1996. Darrell earned a B.S. in Marketing and Psychology from Southern Oregon University between 1984 and 1989.
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