Matt Thomas

Data Strategy Director at Apparent

Matt Thomas is a seasoned digital marketing professional with extensive experience across various roles in the industry. Currently serving as the Data Strategy Director at Apparent since May 2023, Matt transitioned from a Digital Director role, focusing on enhancing the digital performance of media clients. Previous positions include Freelance Head of Digital, Data & Performance, with notable clients like eBay and Spotify, and roles at Planet Organic Ltd and Farmdrop as Head of Digital. Matt also contributed as a Senior Strategist at PHANTOM, where strategic development for projects was a key focus. Other experiences span marketing management at D&AD and digital marketing roles at MWI Global and Craved, showcasing a robust background in campaign strategy and execution. Matt holds a Bachelor's degree in Mathematics from Swansea University and A Levels in Mathematics from Glyn Technology School.

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Apparent

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Apparent is an independent agency based in Sydney, helping brands grow with their customers globally. From idea to implementation, we combine strategic experience with customer expertise to deliver content that gets results, right where the audience is.