Kyle Leigh

Vice President, Programmatic Strategy & Appcast Fellow at Appcast

Kyle Leigh has a diverse work experience in various roles and companies. In 2009, Kyle worked as a Marketing Coordinator at Madison & Company Properties, Ltd., where they developed and implemented strategic social media campaigns and designed websites. From 2010 to 2011, Kyle served as the Business Development lead at Wert-Berater, Inc., focusing on branding, product promotion, and market studies. They then joined Bayard Advertising in 2011 as a Senior Digital Strategist, where they developed and optimized online strategies for clients and managed web development projects. In 2014, Kyle became the Director of Digital Strategy and Technology at Bayard Advertising, overseeing digital campaigns and serving as a liaison between departments. In 2016, Kyle founded Ripple Media Group, a programmatic recruitment media buying group, and was responsible for operations, business development, and eventual acquisition by Joveo in 2018. Prior to joining Appcast, Inc. as the Vice President of Programmatic Strategy in 2021, Kyle held the position of Vice President of Strategy at Bayard Advertising, focusing on strategic planning.

Kyle Leigh attended the University of Denver - Daniels College of Business from 2006 to 2009, earning a Bachelor of Science in Business Administration (BSBA) with a focus on International Business. In 2008, they also briefly studied at Bond University. Kyle then pursued further education at the University of Denver - Daniels College of Business, where they obtained a Master of Business Administration (MBA) in International Business from 2009 to 2010.

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