Matt O'Connell

Matt O'Connell is a seasoned marketing leader currently serving as the Director of Marketing at Luxottica, where they lead retail initiatives for the Sunglass Hut brand. With a background that includes strategic roles at Macy's, Burlington Stores, and Filene's/Kaufmann's, Matt has successfully executed integrated marketing strategies that drive significant sales growth and enhance brand positioning. Additionally, as an independent consultant, they focus on modernizing marketing practices for consumer brands, emphasizing digital and social media strategies. Matt is also pursuing a degree in Digital Marketing from New York University.