Annie Peng is an experienced Customer Success Manager at Appier since August 2022, specializing in identifying growth opportunities and developing digital marketing strategies utilizing MA/CDP/Chatbot solutions. Prior to this role, Annie held positions at Microsoft as Associate Customer Success Manager and Assistant Marketing Communication Manager, where responsibilities included planning field marketing strategies and creating comprehensive marketing plans. Additionally, Annie worked as a Marketing Specialist at Amazon Web Services, managing over 50 marketing events and enhancing marketing operations, and served as a Brand Marketing Intern at Steve Madden, focusing on event planning and retail marketing campaigns. Annie holds a Bachelor's degree in Business Administration from Yuan-Ze University and has also participated in an exchange program at Katholische Universität Eichstätt-Ingolstadt.
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